| Well
Matched
By Manik Mehta
 |
| The moisture management qualities of Lyocell
allow moisture to be wicked away. |

LENZING
SEES ITSELF IN STRONG POSITION GLOBALLY WITH TENCEL ACQUISITION
On May 4, 2004, Austrian fiber manufacturer Lenzing AG acquired
the Tencel business of the Dutch company Corsadi BV. This places
Lenzing in a strong position globally and triples its Lyocell capacity.
Headquartered in Lenzing, Austria, Lenzing AG posted sales figures
of 622 million euros in 2003 and is rated as one of the global market
leaders in the manufacture of cellulose fibers for textiles and
nonwovens, both "commodity products" and "value-added
products." By allocating more than 2% of its turnover for R
& D purposes, Lenzing can develop the latest technology.
Corsadi is a multinational group of businesses based in the Netherlands,
supplying customers throughout the world with man-made fibers and
specialty materials for industrial and textile applications.
With sales of 100 million euros in 2003, Tencel is a branded value-added
business with product categories such as textiles (denim, bottom-weights,
dresswear/shirts, soft tailoring, jersey, knitwear, and home textiles)
and nonwovens (medical, hygiene, consumer, and technical products).
Mike Proctor, Tencel's acting CEO, said that the deal represented
a "great opportunity" for the Tencelorganization to see
Lyocell fiber technology become the cellulosic fiber of the 21st
century. "Our coming together with Lenzing signals a commitment
to our core competence in cellulosic fibers," Proctor emphasized.
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| By acquiring the Tencel business, Lenzing
(561-738-9580) now has five facilities capable of producing
Lyocell products. |
Tencel boasts a capacity of about 80,000 tons a year with Lyocell
plants in Mobile, AL, and in the U.K. (Grimsby). Lenzing has a capacity
of 40,000 tons a year and is expanding its two plants in Austria
and the one in Indonesia, close to its significant Asian market.
To reduce production and labor costs, Lenzing also produces in
China, contracting business to Chinese producers on a selective
basis, according to Friedrich Weninger, Lenzing's director for marketing
and sales (textile fibers).
"Functionality is the trend in the market," notes Weninger.
"With a clearly differentiated product portfolio with an increasing
number of specialty fibers, we see good markets for our specialty
fibers in the U.S., Europe, the Middle East, and particularly in
Asia (India, Pakistan, South Korea, Japan, and China)," said
Weninger, adding that Pakistan is a big buyer of its fiber and processed
products.
Lenzing's chairman, Thomas Fahnemann, described the Tencel takeover
as a "milestone" for the Lenzing group. "With Tencel,
the brand name, we are taking over a very successful brand, together
with its international marketing team."
Fahnemann adds, "By owning three additional Lyocell production
sites, Lenzing will be able to use the available capacities with
much more flexibility in the future, as well as responding in an
optimum fashion to market and customer needs."
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